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Students in management, marketing, and professional sales study in small classes, taught by faculty with significant industry experience who are recognized experts in their fields. They gain real-world experience through internships, mentoring, and other professional enrichment activities, and make connections with potential employers. Business students also benefit from the sophisticated resources in the Cotsakos College of Business, including the Russ Berrie Institute for Professional Sales with its Professional Sales Laboratory.

In our management, marketing, and professional sales programs, students learn in-demand skills that employers have identified as critical for job candidates, including:

The BS in Applied Business Analytics empowers students with the knowledge, tools, skills and industry preparedness to analyze and interpret data-driven solutions. Integrating math, technology, statistics, and business domain expertise, the curriculum addresses emerging challenges such as optimization, machine learning, AI, marketing analytics, data mining, databases and data warehousing. Students use industry tools such as Tableau, R, and Python to complete industry-relevant projects using real data. A degree in Applied Business Analytics enables graduates to forge sustainable careers in finance, healthcare, digital marketing, cybersecurity, and project management.